Ebates Website Ebates, 2017
Overview
Ebates pays members cash back every time they shop online as well as provide them with the best coupons and deals online. I provided Ebates with user experience optimization to improve conversions, ease of use, and usability of its site.
The challenge
Ebates wanted to ensure they weren’t losing potential users and speed up customer purchase decisions while its website looks clean and bright. And increase its brand value by providing their website as simple and easy to use as possible.
Objectives
1. Help users easily and quickly find brands and deals
2. Reduce user churn
Solutions
Users have multiple deals: categorized by themes such as a trend, luxury brands, travel sites, etc which make user find brands and deals easily and quickly.
Old Interface Design

New Interface Design
